Research skillfully provides consumer-centric, qualitative
research services to companies and organizations with
special expertise in the food service, retail and
advertising sectors. To date, we have conducted over
750 focus groups and more than 2,000 in-depth interviews.
are differentiated from other market research
firms by delivering:
Strategic vision and experienced know-how
to interpret marketing research data and translate
it into sound decisions and effective strategies.
"Ivory-tower" thinking without the
critical step of providing suggested solutions
is an incomplete deliverable. Leaving clients
to answer the question "so what" for themselves
is never acceptable.
You get more mind for your money because we
bring more to the table.
was established in 1995 by Jeffrey G. Jordan,
founder and owner. Jeffs background includes
over 20 years of professional experience in executive
level marketing positions with General Mills,
El Torito Mexican Restaurants, Grace,
Robinsons-May, Paragon, DJMC Advertising
and IGW Advertising. He has developed marketing
and business plans for various community organizations
and served as a lecturer/presenter at two universities
on business and marketing topics. more...
have prepared a glossary of terms for use in further
understanding key terms commonly used in the Marketing
Research industry.Visit this section by clicking here.
Group facility photo courtesy of Flagship Research,
San Diego, CA
set of beliefs or a way of thinking that
determines one's behavior, outlook and mental
expertise of Mindset Research has been
utilized by such companies as:
Southern California Edison
Smart & Final